for founders

Helping you build the business behind the brand.

Building a thoughtful business takes passion, creativity, and resilience. 

At The Artisan Founder, we celebrate the journey of artisan brands while offering insights and resources to help them thrive. 

Whether you’re just starting out or refining an established business, learn how we can support you.

THE HEART OF WHAT WE DO

What is an Artisan Business?

An artisan business crafts products of their own design in-house. They are the ones who create with intention, who have spent years honing their product, and whose work is a reflection of their skill and dedication.

At The Artisan Founder, we seek out those brands—the founder-led businesses who pour themselves into what they do, not just for profit, but because they couldn’t imagine doing anything else.

Their products tell a story, shaped by time, passion, and an unwavering commitment to originality.

Do you have a founder story to share?

Your brand could feature for free in our Journal or Podcast.

Send us your website for consideration.

Join The Artisan Founder

Looking to promote your Artisan Business in our Product Directory?

Membership is just £20/mo with 0% comission.

INSIGHTS FROM OUR FOUNDER

STUDIO NOTES

Explore bite-sized journal entries written by Lyndsey James, founder of The Artisan Founder, designed to help you build with clarity and confidence.

STUDIO NOTES 001.

1 APRIL 2025

TRUSTED BY FOUNDERS SINCE 2012

E-COURSES FOR ARTISAN BUSINESSES

Looking to build or improve your e-commerce setup?

Learn directly from our founder, Lyndsey James — a former commercial photographer and experienced retailer and wholesaler, with 20 years of hands-on experience and over a decade teaching product-based businesses online.

The flagship Shopify for Beginners e-course is designed to help artisan brands launch and grow their e-commerce stores with confidence and clarity and has students in over 25 countries.

MEMBER LOGIN

Login to the Founder Dashboard to create your brand page and link your featured products to your website.