Founder Stories

Anna Åström

July 26, 2025

Every now and then I come across an artist whose work lingers in my mind long after I’ve seen it. From her studio in Spain, Anna Åström creates miniature watercolours with extraordinary detail and soul, each one no bigger than a coin, yet somehow vast in feeling.

Every Story

A story of transformation, determination, and a commitment to the art of slow, thoughtful making.

OPEN >>

Sam Andrew

A story of returning home, rediscovering a craft, and embracing the beauty of making.

OPEN >>

Norfolk Natural Living

Combining nature & craftsmanship to bring joy to our daily rituals.

OPEN >>

Highland & Herringbone

The inspiring journey of a young entrepreneur and her first business.

OPEN >>

OUR SUNDAY Newsletter

Notes from Under the Walnut Tree is my way of sharing the quiet moments, small discoveries, seasonal joys and highlights of our week at The Artisan Founder — our publication for those who love slow Sundays, noticing small seasonal changes, inspiring founder stories, curated edits, and beautifully handcrafted pieces.

Lyndsey James, Editor.

20th July 2025

I spotted some beautifully plump Rugosa rose hips this week. I’ve never made rosehip syrup, but with these beauties nearby, I think this might be the year to try.

Last week’s featured read (The Hedgerow Handbook: Recipes, Remedies & Rituals) included a few recipes, so I’ll be returning to that with my basket and good intentions soon.

MORE FOUNDER STORIES

Highland & Herringbone

The inspiring journey of a young entrepreneur and her first business.

OPEN >>

Kathleen Appleyard Jewellery

A story of returning to what matters and making space to create again

OPEN >>

Asherah Jewellery

The powerful act of preserving culture through craft

OPEN >>

Lore Botanicals

A story of trusting the path and creating something that was always waiting to be made

OPEN >>

Hilda Carr Pottery

On growing a therapeutic hobby into a global business.

OPEN >>

Whist

A story of resilience, ritual, and quiet belief.

OPEN >>

Poppy Treffry

Turning Passion for Embroidery into a Vibrant Business Rooted in Cornwall.

OPEN >>

Wild Ona

How daydreaming of childhood Summers inspired a thriving cottage business.

OPEN >>

MadeKind

A story of two friends with a shared vision for creating safe cleaning products.

OPEN >>

Hibi Botanics

HOW A QUEST FOR SKIN HEALTH GREW INTO A FLOURISHING NATURAL SKINCARE BUSINESS.

OPEN >>

Anna Åström

A story of capturing nature's peace, one tiny brushstroke at a time.

OPEN >>

Moira Patience

The art of Crafting Bespoke Heirlooms Inspired by the rugged Scottish Landscape.

OPEN >>

Wildwood Paper

The joys of growing slowly and enjoying the view.

OPEN >>

Sarah Breese Design

The alchemy of gathering green and turning it to gold.

OPEN >>

Sam Andrew

A story of returning home, rediscovering a craft, and embracing the beauty of making.

OPEN >>

Bare and Bloom

A story of rediscovery, quiet beginnings, and the power of following curiosity.

OPEN >>

Nc’nean

The quiet rebels who are tearing up the whisky rulebook and being led by nature.

OPEN >>

Rosanna Reade

A story of following curiosity, finding momentum, and storytelling through art

OPEN >>

Great House Farm Stores

A story of creativity and connection, from the hills of South Wales.

OPEN >>

Every Story

A story of transformation, determination, and a commitment to the art of slow, thoughtful making.

OPEN >>

Kate Smith Prints

A story of woodland wonders and finding healing through creativity.

OPEN >>

Norfolk Natural Living

Combining nature & craftsmanship to bring joy to our daily rituals.

OPEN >>

Emma Britton

An inspiring story of crafting a uniquely recognisable artisan style.

OPEN >>

Hand of Fatima

A story of triumph, transformation and a touch of Mediterranean magic.

OPEN >>

Louise Levine

A story of healing, sea air, and following joy through paint

OPEN >>

Wild Sage + Co

A story of getting back to ancestral roots and the healing power of plants.

OPEN >>

Breakin’Bread

From a humble family recipe to becoming a deli favourite.

OPEN >>

Lam Lighting

On finding a new way of living and keeping a craft alive.

OPEN >>

Only Through Shadows

An inspiring story of starting over and finding true direction.

OPEN >>

Chroma Nima

How a Passion for Colour Theory and Ethical Practices Redefined Cashmere Design.

OPEN >>

Earthsong Seeds

The Herbalists Bringing Nature’s Medicine Cabinet to Your Garden.

OPEN >>

VED COOKS

A STORY OF TURNING FOOD WASTE INTO BEAUTIFUL, SUSTAINABLE TABLE LINENS.

OPEN >>

Luxe Rebel Leather Co.

A story of crafting heirloom leather garments and redefining fashion as an art form.

OPEN >>

Prenoa

A story of honouring moments in history and crafting family heirlooms.

OPEN >>

The Dorset Ginger Company

How one couple turned a favourite local remedy into a growing ginger drinks business.

OPEN >>

Yarmouth Oilskins

A pioneering founder story celebrating over 120 years of British craftsmanship.

OPEN >>

ALTERME HOME

A story of pivoting and finding true direction.

OPEN >>

Valentina Karellas

A quietly determined journey into slow fashion and zero-waste design.

OPEN >>

Sunnyfields Apiaries

How Embracing Rural Life Led to a Passion for Beekeeping and a Blossoming Business.

OPEN >>

Sweet + Wild

An inspiring story of crafting the ultimate feel-good food.

OPEN >>

Elä Life

How Slowing Down Led to a Brand Rooted in Wellness.

OPEN >>