In The Studio

A look inside the workshops, studios, and sheds where craftsmanship begins. Meet the founders behind your favourite artisan brands.

Joanna Natalija Studio

Founder Stories

Joanna Natalija Studio

Some founders find their way by returning to the things that quietly bring them joy. For designer and printmaker Joanna Natalija, that moment came when the world slowed down, and drawing once again became her sanctuary for calm and discovery.

Leather & Sage

September 20, 2025
Finding new beginnings through the quiet rhythm of bookbinding.

Anna Åström

July 26, 2025
A story of capturing nature's peace, one tiny brushstroke at a time.

Kate Smith Prints

July 5, 2025
A story of woodland wonders and finding healing through creativity.

Every Story

January 5, 2025
A story of transformation, determination, and a commitment to the art of slow, thoughtful making.

More from the journal

Thoughtfully chosen artisan products, inspired by themes and seasons. Discover the finest artisan businesses in our editor’s pick.

Short reflections from our editor’s desk, written in step with the changing seasons.

Celebrating the independent shops, delis, and galleries that keep craftsmanship alive in our communities.